My longtime friends Clint and Lori Cobb built their successful local costume shop Main Street Costumes from the ground up. They bolted onto their successful eBay store with a brick and mortar. It fast became a fixture in my small hometown of Greenville, KY, famous for the giant skull in the window. When they started planning a “Zombie Walk” event to benefit a local charity, Clint and Lori called on me to create a promotional design. They featured this zombie poster design on 3’x5′ banners, postcards, and t-shirts, as well as other mediums.
Zombie poster design story
I set out to create a feel that was somewhat gory, yet still lighthearted enough for families. First, I began with the stock featured image, a white eyed “walker”. The gruesome figure, complete with green decaying skin, a tattered shirt, and disheveled hair, still needed a little work. I felt that the size of his head was too small. Therefore, I used Adobe Photoshop to adjust it. Additionally, I tweaked a few colors and features before moving on to the rest of the poster.
In order to make the rest of the elements pop against the black background, I used bright colors. The zombie is outlined in a bloody red splatter, and his head juts in front of the event logo to add depth. Bright yellow and orange banners zig zag across the front like caution tape to display the event details. I used a frenetic, handwritten style font to give a comic book feel.
The debut event was a huge success, since it drew over 350 costumed “zombies” to Main Street in the heart of Muhlenberg County.
Contact me for your zombie poster design or any other event promotion
Are you holding a zombie or horror themed event? Perhaps a Halloween bash for your local community? Contact me today!