event

Muhlenberg County Public Libraries

Greenville, KY

The library director Janet contacted me regarding this project. She needed me to turn this yoga poster design around shortly after New Years. Of course, I made time after the holidays for my long time clients. 

Yoga poster design story

Janet only provided the text to include on the flyer, and the format sizes I would need to design. I had worked with the library for many years, so she trusted my instincts to create the perfect promotional material. Of course, I instantly had a concept and color scheme in mind.

Initially, I envisioned a group of silhouettes performing yoga poses. Combining these with an ornate mandala pattern hearkened back to yoga’s origins in the country of India. I didn’t want to make the yoga poster design layout too busy. Therefore, I faded the mandala into the background.

I contrasted the dark, dull blue elements against the bright orange burst background. The images stayed simple. The background however included a three dimensional pattern. I fenced all of the elements in with a dotted white frame, which also helped emphasize the sponsor logos and tagline in white. These were located at the bottom and top, respectively.

For the yoga poster design’s main title, I chose a font containing characters similar to Hindi for the word “Yoga”. The capital “Y” moved up to make it more symmetrical. I set the words “IN THE LIBRARY” in another exotic font. I warped them in a waving flag shape. This added just the right amount of motion to the title.

Janet and the rest of the library staff loved the vibrant, inspirational design. It perfectly promoted that patrons could stick to their New Years resolutions, and get fit with a new exercise program.

Contact me for your own yoga poster design

Are you promoting an event centered around yoga, or another exercise? I believe that promoting fitness in your community is very important, and I would love to help! Contact me today!

The Rough Customers

Lexington, KY

Pick it up! The Rough Customers are Lexington, KY’s only third wave ska band – as far as we know! In 2014, my band at the time Analog Apostles performed with them and Nashville, TN soul rockers Ravenhill. Ravenhill made a tour stop in Lexington at the Sidecar, next door to Al’s Bar. The Rough Customers’ live show is all about fun, and that’s the vibe I was going for with this concert poster design.

Large format concert poster design

The featured photo of the classic pin-up girl and phonograph was given a “washed out” effect, which I made by reducing the colors using Adobe Illustrator. I then added the hypnotizing bright blue swirl in the background to enhance the kitsch factor. I lettered the bands’ names in a watermelon red using the retro “Badaboom” font, since it always signals good times. Additionally, I used the “Cherry Cream Soda” font for the other text, completing the poster’s vintage 50s feel. Finally, I added a QR code to the concert poster design so that potential concert goers could RSVP to the event on Facebook by scanning the poster with their smartphones.

The Rough Customers never disappoint when they take the stage, and always draw a big crowd. This show was definitely no different, since we filled the small room to capacity. I would like to think that my eye catching design helped with that aspect. I always design and print my 11×17″ posters to promote shows and other events that I put together. The large format gives me more canvas to play with. It is also more eye catching than a letter sized flyer when hung in store windows.

Hire me to create your concert poster design

Are you a musician or band needing a concert poster design? Contact me!

Misty Mountain String Band

Louisville, KY

After designing MMSB’s CD layout for “Went to the Well”, the band returned, asking me to create a large banner design. This three foot by five foot vinyl banner travels with the band and helps the boys look professional when on stage.

Banner design for Kentucky bluegrass and folk band

The affable string band sound describes their sound as “What it sounds like when a banjo smiles.” Similarly, this banner is both warm and inviting. The large banner layout features text and ornaments arranged in a vintage two color “show poster” style. First, I set the stage with a neutral color background with a rough burlap texture. I then mixed the two big, bold fonts for the main title in bright orange.

Afterward, I reversed the words “Misty Mountain” out of a long orange block using a Western style font. This is a divider in the middle of the main title to break the banner design up visually, and it function as ground for the squirrels to stand on. I set the rest of the band’s name in a heavy sans serif style font. I randomly nudged the position of some of the letters in order to give the title the appearance of being manually screen printed by a letterpress such as Nashville’s Hatch Show Print.

After that, I added the band’s requested twin squirrel and banjo line drawings in a bold, dark green. This gives the overall design a natural feel with more weight. Finally, I added some distress to the entire banner design composition using a grunge pattern eraser. How much more bluegrass can you get? The answer is none – none more bluegrass!

Graphics for your concert promotional banner design

Are there big summer music festival bookings in your future? Do you need a large banner design to make your group look more professional on stage? Contact me today to get started!