Big Blue Customs
Lexington, KY
Regular client Chris Curtis, owner of the Chip Magician body shop, started taking on more custom work, and decided to launch a new brand around it. I created this logo from a sketch he had drawn up by a third party. Here in Lexington, everyone bleeds UK Wildcats blue. It was a natural fit to pair the varsity block style lettering with the shiny chrome wheel to create a masculine, powerful image. Throw in some extra bling, and tribal/flame shapes, and you have a hot rod logo!



